The Ukrainian manufacturer of sleeping textiles IDEIA, developing collections, is trying to create them in pairs - a blanket + a pillow. It has its own aesthetic and charm. This allows the company to constantly expand the range. Provides the ability to search for the best property combination formats. Allows you to offer a wide and varied choice to your customers.
But the corporate assortment consists not only of ready-made kits. It also includes an extensive list of individual items. By offering customers more choice, the company has more opportunities to meet the quality needs of customers in good bedding textiles.
How to buy?
How to buy? – sometimes, you ask us. – Ready collection or individual pieces?
If such a question arises for you, then the answer is already obvious. You are not ready to surrender to purely aesthetics. Not ready to fully trust someone else's taste. You want to take an active part in creating your own comfort. Want to find a pillow that is comfortable for you. You probably even want to purchase models that are not the same for yourself and your partner. Such that will take into account the individual characteristics of the physique of each.
Maybe you want everyone to have a separate blanket. So that no one was offended and did not freeze at night. Or that each season has its own model. With its properties and appearance.
If you want to choose each item individually, there is no reason not to. This is the advice that IDEIA consultants give to clients in such a case.
Large selection - the advantage of the modern world
This is not to say that buying linen in a ready-made set is wrong. No way. A variety of choices allows customers to decide and choose the best for your conditions. Someone likes everything to be comfortable - and this is his right. Of course, there is a charm in order to buy products of one collection and get aesthetic pleasure from the purchase. This is a very important component of the purchase - aesthetics.
Someone chooses an individual pillow and blanket for each family member. And it's good that we can offer such an option. After all, everyone has their own physique, as well as tastes and needs.
Choice is not evil, but a great achievement of the modern world. And what you choose is up to you.